Do you really need a 6-second video resume? Apr17

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Do you really need a 6-second video resume?

vine resumeIf you caught the Dawn Siff story, the journalist who turned out the first-ever Vine resume, you might be kicking yourself.

A light sabre? Why didn’t you think of that? A Rubix cube? She’s a genius!

Clearly, the old resume is out and Vine is in.  So, you’re about to get started on your 6-second pitch when…

A few days later, along comes this Wall Street Journal article. Turns out, the new “new” resume is now a 140-character tweet. Recruiters and companies are reportedly churning out Tweeterviews (we coined it) online. It would be easy enough to create your own tweetable CV, except you’re not supposed to use 75% of the English language. That would be cliché.

But wait, you still haven’t finished uploading your online portfolio. You’re still searching Themeforest for the PERFECT theme. How are you supposed to ever keep up? And who has time to look for a job when you’ve got a solid year of video production, copy writing and site design to catch up on?

Relax. You don’t need a video resume or the perfect tweet to get a job these days – no matter what field you’re in. While there’s some truth in CMO, Vala Afshar’s statement, “The Web is your CV and social networks are your references,” we don’t like getting too caught up in trends.

So, before you start hand painting your Vine backdrop, ironing your Wookie costume or beginning a five-year intensive selection process for the best 140 characters to describe YOU, try following our five “SMART” and timeless job-seeker strategies  (to get the job no matter how you apply):

S is for Someone or something you know

Here’s what you might have missed in the Siff story byline. Yes, the video went viral, but her job search took six months and included 64 hours of continuing education, six networking events, 12 informational interviews and nine job interviews. The truth is, you will never get a job, at home, sitting at your computer. Go out. Talk to people you know, meet new people and learn something.

M is for Mapping your story
Your video resume might catch someone’s eye, but every real career opportunity eventually comes down to a face-to-face meeting. And it’s the story you tell there– across that desk – that ultimately counts. Your job is to define this: what’s your story, why does it matter and how will you tell it. And don’t go it alone. Get input from an outsiders’ perspective. It’s often hard to recognize our own strengths and accomplishments.

A is for the Awesome things you’ve done

Once you’ve mapped out your career, it’s important to identify a few professional “landmarks” to help give potential employers some direction. So you’ve climbed all the way from marketing assistant to brand manager, what stands out on the journey? What are you writing home about? What “wins” point back to you?

R is for Referrals you trust

You could have the most creative resume in the world, but if the voice on the other end of your reference call is less then enthusiastic, you won’t get the job. Whether your’re on the hunt or not, you should make these two hot career moves a priority this week: 1) secure a new referral for your LinkedIn profile (here’s our best tip for making that happen) and 2) make sure you have three trusted employers, colleagues or mentors who can champion your professional brand. There is nothing more powerful than a personal recommendation.

T is for The other stuff

This might be your 6-seconds of Vine fame or it might be the time you climbed mount Kilimanjaro.  The “other stuff” is what makes you #standapart. Are you a mentor, a runner, an accomplished pianist, a world traveler or dedicated team player? People want to know.

And most importantly, people want to work with real people, not a set of skills on a resume or a well-curated bag of props on the net. So whatever resume medium(s) you use to spread the message, don’t forget to work SMART and avoid over-relying on job-seeker trends.