e-LeaderLounge: 15 Must-Reads For Leaders

Have you ever wondered what the likes of Steve Jobs or Mark Zuckerberg read before they fall asleep? What are the last words they want to see as they end their days? Who influences the influencers? In this e-LeaderLounge article, you’ll be introduced to 15 life-changing books that leaders from around North America have credited with being on everyone’s “must-read” list. Get your notepad and pen out and get ready to stalk the aisles of Chapters for these leadership books. (If you’re a leader and a reader, you also may want to check out our upcoming LeaderLounge “Leaders are Readers” events. #shamelessplug) Amanda Lee Smith  Brand Copy & Content Manager at Kit & Ace: “Bird by Bird by Anne Lamott. I truly believe every writer should read this, but also every creative. My two most valuable takeaways: 1) Any task, no matter how broad and complex, can be made manageable by tackling it one chunk at a time (“bird by bird”).  2) The value of “shitty first drafts” – this is the best cure for writers block. Get all your thoughts/ideas on the page without any concern for how it looks or sounds. In fact, make it intentionally bad. It’s surprising how good the end result often turns out.”   Ashley Willard Bauman Director Strategy and Marketing at UBC Properties Trust. “1. Blue Ocean Strategy – It’s 10 years old and I still refer to it. It’s very simple and effective. 2. Rework – I work in the Development Business where timelines are tight, we are light on resources and you need to very frequently react to change. Some of the operating principles really related to me. Some of them I don’t necessarily agree with, but it’s a good read. 3. Taming your Gremlin – A surprisingly simple method for getting out of...

Highlights From Our Inaugural LeaderLounge™ Event, “To Sell Is Human”

This past Wednesday we took the THNK School of Creative Leadership by storm with our flurry of red, white, and smavvytinis. We descended on the Sun Tower location—smitten with its Euro-esque feel inherited from its native Netherlands—and filled the room with catered carpaccio, Truth and Endeavor from The Liberty Distillery, and 60+ brains (and beauties) currently in leadership roles. LeaderLounge™ began with a buzz of networking and continued all night with the Twittering (not twiddling) of thumbs and the opening of eyes (that’s right, Bob).  So, if you weren’t there — and even if you were there, because let’s be real there was a LOT of content — what did you miss? How might improvisational theatre help you pitch and sell your ideas? It comes down to listening, making it personal, making your partner (or fellow actor) look good, and shared purpose. As always, #peoplearetheplan — great lessons at #LeaderLounge! A photo posted by THNK Vancouver (@thnk_van) on May 27, 2015 at 8:38pm PDT   1. First things first, we’re ALL in sales. Lawyers aim to sell a verdict to a jury, teachers aim to sell a subject to their students, and online daters try to sell their personality and profiles to others. We’re all aiming to persuade an individual to either “move” away or towards something. Sales is about moving–moving others to part with their time, energy, attention and money. #LeaderLounge #influence — Tracy Bains (@tbains) May 28, 2015 2. The internet hasn’t (as once predicted) put sales into its grave; it has simply revamped what the sales life cycle looks like. At one time, the buyer had to lean on the words and wisdom of the salesperson, who was the expert in their field and was “all-knowing” of their product. Now, there is the freedom to no longer put...

Smart Savvy’s LeaderLounge™ Series Switches Venues to Accommodate Demand

We have a problem… but it is a good one! Given the tremendous response to our newly released LeaderLounge™ series, we’ve implemented a venue change in order to accommodate our group. We have connected with the fine people at THNK School of Creative Leadership. As we explored possibilities with THNK, it is apparent there are many synergies between our two companies, specifically with respect to shared values, culture and overall focus/mandate. We are excited to partner with them on our inaugural LeaderLounge event, featuring Dan Pink’s NYT Bestseller “To Sell is Human” on May 27th. Given this new partnership we will no longer be hosting our LeaderLounge™ series at The Profile in the Landing.  Our new venue is as follows: The Sun Tower Ground Floor – 128 West Pender St., Vancouver Rapid Transit: Chinatown/Stadium Skytrain Station (one block from The Sun Tower) Wednesday, May 27th 6:30 – 8:30 PM Click here for tickets. About THNK THNK’s mission is twofold: we accelerate the development of global creative leaders across corporate, private, public, and social sectors. Together, we create innovative solutions to the world’s most pressing and inspiring challenges. About Smart Savvy + Associates ~ People are the plan™ With offices in Vancouver, Calgary and Toronto, we find proven, high-performing marketing, communications and sales professionals for companies who need them. About LeaderLounge™ At Smart Savvy, we meet a lot of great leaders.  Leaders who stand apart for their ability to think, communicate, influence, mentor, strategize, deliver results and ignite passion. They are game-changers.  We are committed to helping up the leadership quotient within the communities we serve. Food and Beverage Sponsors The Liberty Distillery At The Liberty Distillery authenticity, quality and heritage are the heart of our philosophy. We wish to celebrate and pay homage to the...

LeaderLounge™: To Sell Is Human

Our first LeaderLounge™ is only a few weeks away (cue fanfare and trumpets). We are launching the series with a bang, bringing in the big guns: my talented colleagues Keith Bradley, Sales Recruitment Consultant, and Matthew Campbell, Recruitment Consultant for the Albertas. These recruiting pros with sales and marketing roots are leading the first ‘Leaders are Readers™’ session on “To Sell is Human” by Daniel Pink. Award-winning digital media executive, Tom Gierasimczuk, General Manager + Publisher at TC Media will also be on hand to share his insights on sales in the publishing world. If you have ever had the opportunity to see Tom speak you know you are in for some great insights and applications (with possibly a dose of sass here or there). Pink’s ‘To Sell is Human’ raises compelling points around connection and sales – the internet, in fact, has not killed sales jobs. In reality, the total number of sales jobs has increased since 2000. In Canada alone 25% of the workforce is in “sales and service occupations,” and around the world the average is 1 in 8. It’s simply the sales model that has changed. What is the Leaders are Readers™ series you ask? (If you don’t know at this point you should probably A) Follow us on Twitter and LinkedIn, and B) check out our LeaderLounge™ introduction post.) In a nutshell, the workshops allow you to experience all the benefits of reading a top-ranked business book without having to do so. Our team prepares an in-depth presentation of a best-selling book and walks through key themes, learnings, insights, and applications. We also invite industry leaders to drive things home with a case study. It is a high-speed book study, perfect for busy marketing, sales and communications professionals. Not only will you learn...

e-LeaderLounge: How Would You Address the Grad Class of 2015?

Grad season is upon us [cue Pomp and Circumstance].  Diplomas will soon be traded in for resumes and white papers, and classroom schedules will be traded in for the rigours of 9-5. We asked the leaders participating in our e-LeaderLounge™ how, if given the chance, they would address and inspire the graduates of this year’s 2015 class…. If you were going to address the 2015 graduating class at (insert university of choice) what would be the theme of your talk? “Everything you do or don’t do, say or don’t say has an impact.  The impact that you will have in your career and life is too important to be a reflection, it has to be an intentional act of the will.  What is the mark you want to leave on this world? What do you want people to say about you long after you leave them? Make decisions and take actions based on the impact you want to have.  Not saying or doing anything can often have the same impact as what you do or say. You will have an impact, make sure it is the one you want!” – Sue Wigston, COO at Eagle’s Flight. “I’ve narrowed it to two themes. 1) When challenges arise, and they will, always strive for an optimistic stance.  Your mental attitude itself will bring inner strength and self-confidence. You’ll surprise yourself with the challenges you are able to tackle when your attitude is solution-focused. 2) Manage your ego.  Nothing will bring a project (or an organization) to it’s knees like an unbridled ego.  Keep close watch and manage accordingly.  Saying that, sometimes you will need to put your ego to work for you in full force!” — Ryan Hanawalt, President at Domain 7. “Push Away from Shore.  There are so many...

LEADERLOUNGE™: Smart Savvy’s New Workshop Series

So your schedule looks a little something like the Prime Minister’s: rise far earlier than the sun will ever, stress over trying to run an entire country (or, at least, your organization and all teams/contractors/individuals involved), and go to bed, again, far after the sun does. (In fact, when was the last time you even saw the sun, aside from in a car or skytrain during the commute?) That means that book of “must reads” that Oprah or Bill Gates spouted as being the best of the best has been sitting on your side-table as more of a lampshade than anything. Well, let us do the heavy lifting for you. Smart Savvy introduces the LEADERLOUNGE™ series. Think of it as an MBA over the course of 2 hours. Smart Savvy’s monthly workshop series launching this May will be comprised of two series: One stream is based on those must-read books you’ve never quite gotten around to, while the other stream is led by well-respected, A-playing leaders on the “how-to’s” of exceptional leadership. If you’ve ever attended a Smart Savvy event before, you know we do them up right! Check out the LEADERLOUNGE website for more information or read on. The Quick Facts Who should attend? Leaders (and aspiring leaders) who want to stay current, well-read and uber-connected #StandApart professionals looking to excel at influencing, presenting, negotiating, building trust and growing strong teams Where: Vancouver sessions are held at The Landing in Gastown’s ‘Million Dollar View’ Room. When: Last Wednesday of every month Who will be there: Vancouver’s Top Marketing, Communications and Sales Leaders (and perhaps you!) Sessions are restricted to 60 participants (read between the lines – they’ll fill up fast so don’t delay). How much: $39.95 per session (the equivalent of 8.35 lattes). Buy 5 get 1 free*. But wait there’s more–...

4 Upcoming Marketing and Leadership Events

We know that with being a marketer comes with another unspoken job title: professional networker. Here at Smart Savvy we know we live for networking events, so we thought we’d gracefully extend a hand of invitation to you for our top upcoming events and conferences. These leadership and marketing events are certainly penciled into our calendars (and highlighted) and we will be there to soak in the wisdom of both thought leaders and up-and-comers. Just look for the smavvy red booth, smiling faces, and our trademark free LinkedIn headshots! Let us know in the comments below if we should expect to see you there. 1. Canadian Internet Marketing Conference Squamish – March 28 + 29  The inaugural CIMC bring the best brains in digital marketing together for a two day conference in beautiful Squamish, BC.  Hear from over 40 world-class speakers, enjoy 6 networking opportunities, participate in a $10,000 Dragon Den style contest, attend workshops and experience the first ever Canadian Internet Marketing Awards. Use the promo code SMART15 to receive 15% off your ticket price.     2. The Art Of Leadership for Women Calgary – April 13 Our recruiter for the Albertas, Matthew Campbell, is going to be repping Smart Savvy at Canada’s #1 Women’s Leadership Conference, taking place in Calgary this year. Five internationally renowned bestselling authors and thought leaders will be there to impart leadership wisdom and shed light on current issues facing leaders. This year’s event will host speakers like the one and only Martha Stewart, TED Talk sensation Brené Brown, one of the World’s Top 10 Leadership Thinkers Lis Wizeman, and bestselling authors Liane Davey and Tara Mohr. Use the promo code SMARTSAVVY to receive $67 off the ticket price.   3. The Art Of Marketing Vancouver – April 15  Join us at Canada’s #1 Marketing & Innovation Conference, where...

Our Top TED Talks

This week, from March 16-20, TED Talks lands back on Vancouver soil to deliver its speeches to a sold out audience. TED’s Truth and Dare event — featuring event speakers from cognitive scientists to space explorers —aims to challenge, confront, and yet educate the worldviews of its audience members, something it has already done in the past with millions of viewers on YouTube. In lieu of the event coming, Smart Savvy has compiled what they believe are the best of the best: the top talks that have left a footprint on their lives and a bookmark on their Internet tabs. Peter Reek, our one and only founder has picked a talk on quiet to be loud about. Susan Cain‘s The Power of Introverts encourages the spectrum of personalities on the necessity and brilliance of introverted people in our very loud and noisy world. This is what Peter took from the talk: “People are brilliantly complex — introverts and extroverts alike. No two are the same. And, relating can be colourful and complicated within (and between) the introvert and extrovert camps.  They key – empathy. Empathy fuels connection. And really, empathy is not complicated — it’s simply a matter of getting outside of your head and into someone else’s.  Shift perspective, suspend judgement and go.” Jaylene Crick, our principal and non-verbal communicator extraordinaire, has delightfully chosen Amy Cuddy‘s ground-breaking speech on how body language shapes who you are and how our nonverbal cues communicate with not just those around us but also with ourselves. Anyone who’s viewed Jaylene talking on a phone knows there’s a LOT more than just verbal communication going on (doing most of the talking with her hands), and so she had no choice but to love what Amy Cuddy has to say about body language.   Matthew Campbell, our three-in-one sales, marketing, and communications pro with...

Would You Hire Your Boss?

It walks into a room before you do and occupies your office chair while you’re away. It precedes you but also follows you from one boardroom to the next. Your ‘Boss-Factor’. ‘Boss-Factor’: aka – Your Leadership Quotient — measured by your ability to influence, communicate, inspire, assess, learn (from mistakes), empower and connect.  Central to this equation is the intersection of your IQ and EQ. In an always-connected, citizen-journalism era, your Boss-Factor provides more attraction power than salary or bonuses. And, in an on-fire, fiercely competitive job market, your Leadership Quotient can be the difference between a team-member signing-on, staying-on or moving-on. After all, “people don’t quit jobs, they quit bosses.” If you don’t want your employees leaving faster than NHL trades, then you need to nurture (and refine) your Boss-Factor. Meet Tom G. (Or Gierasimczuk, if you’re brave enough to try). Polish(ed) publisher, editor extraordinaire, media maven, and hopefully a lover of alliteration. Tom’s office at TC Media sits at the foot of South Granville (atop Pottery Barn), with one window on the Pacific and the other on the shadows of neighbouring concrete buildings. Tom’s had a few bosses in his time. It’s Tom’s experience navigating various boss styles that has put him where he is today: sitting as General Manager and Publisher for TC’s Western Media Group with enough leadership lessons and wisdom to fill a book. Tom determined early in his career, if your boss is a problem – you need to fire them. Tom now has a mantra to measure his own (and others’) leadership quotient by: “Would I hire my own boss?” If the interview tables were turned, would my employees extend an offer to me or would they pass for someone better? Here are Tom’s 5 things to...

How Will Marketing Organizations Evolve in 2015?

As we near the end of 2014, analysts and marketing leaders are starting to make predictions about how marketing organizations will evolve in the new year. Forrester recently released a report with predictions for CMOs in 2015. Their forecast for next year includes CMOs taking the lead as corporate officers, leading the charge toward customer-focused processes, working more closely with CIOs to solve data challenges and leading technology innovation. Curious about what changes we’ll see for marketers next year? This week, I’ve gathered 2015 forecasts and predictions for CMOs (and marketers at every level). CMOs Boldly Reach For More Influence Across The Enterprise In 2015. Forrester: “In 2015, business as usual cannot be the name of the game. More of the same will not elevate a CMO to the level of influence we predict. Instead, in the age of the customer, CMOs must rethink their approach to marketing operational excellence to enable the kind of growth that the CEO will turn to them to achieve going forward. Done well, these savvy CMOs face a year of unprecedented personal and business achievement.” The 2015 B2B CMO Challenge: Measuring Content Performance. Marketing Land: “If there’s one thing you can resolve to do as a CMO in 2015, it’s to put processes and measurements in place for your content activities. According to data from the Aberdeen Group, companies that have well-defined content management processes outperform those that don’t in terms of website click-through rates.” 11 Marketing Trends To Watch For In 2015. Forbes: “CMOs will become Chief Simplifier Officers. Most companies create complexity, especially even as the landscape itself is turning more complex. They’ve arranged themselves in endless new vertical silos, by geography, product, or function that hamper them when it comes to working more closely and...