Giving Back This Holiday Season

As marketers, communicators and sales pros across Canada wrap up their work for 2014, set up their out of office replies and change their voicemail, we wanted to take a moment to feature some of our favourite companies and how they are giving back this holiday season.

Communica Public Affairs

Communica is making donations to charitable agencies in Calgary and Vancouver, and directly helping to provide some holiday presents, food and good cheer to others in our communities. In Calgary, Communica is again working with the CUPS Adopt a Family team to bring Christmas to two families. We have provided funds for CUPS to provide Christmas gifts, grocery gift cards and a cash donation for a family of four as well as a single-parent family of eight. In Vancouver, Communica staff are sponsoring a family of two – a mother and son – through the YWCA. That sponsorship also includes Christmas gifts and a grocery store gift card. We at Communica are pleased to be able to share our good fortune with others, and that is particularly true at this special time of year. Happy Holidays everyone!

Communica Vancouver

Communica Vancouver giving to families in need.

Teekay Corporation

At Teekay, we support various community initiatives that are close to our heart: the Greater Vancouver Food Bank, Variety – The Children’s Charity, Junior Achievement of BC, Marine Mammal Rescue Centre, Vancouver Maritime Museum, and Free the Children, to name just a few. However, around Christmas, the focus turns to some sparkle! We sponsored a tree at the BC Children’s Hospital Festival of Trees, giving back to the local community in support of children’s health. Last year $148,000 was raised from this event alone from all sponsors. The Teekay team decorated a beautiful Frozen tree (what kid doesn’t love Frozen?) The tree lighting ceremony is performed by a child who received specialized healthcare by BC Children’s Hospital. We believe passionately in supporting local community initiatives. This means encouraging colleagues to take up to three days of volunteer time each year to help out. This past year we had over 60 volunteers from the Vancouver office.  We talk a lot about Teekay SPIRIT, and volunteering is a core component of showing that spirit in action. Happy Holidays everyone!


A few things happened throughout December at Hootsuite, on Dec 2nd Hootsuite hosted a panel to talk about how Vancouver can build an enduring and inclusive tech ecosystem. This coincided with #givingtuesday, a global movement where charities, community and companies get together to give back. The panel kicked off an auction with proceeds going to The Next Big Thing to run code camps targeted at kids in schools on the Downtown Eastside in January 2015.

(Hootsuite also released a video everyone can enjoy!) This year for the holidays we wanted to do our own take on the popular yule log videos. This is Hootsuite’s Holiday Owl, 40 minutes of pure, cute, heart-warming Holiday Owl perched by a roaring fire.

Vancouver Whitecaps FC

Vancouver Whitecaps FC is highly committed to its community, from making an annual 400+ appearances to providing over 450 donations annually, and bringing over 2,500 underprivileged children to ‘Caps matches. This holiday season, the club is dedicated to giving back and spreading holiday spirit. Whitecaps FC kicked off the holidays by decorating the Canadian Cancer Society’s Jean C. Barber Lodge and having a special lunch with lodge residents. President Bob Lenarduzzi, club ambassador Carl Valentine and mascot Spike also spent one December morning getting snow globed with fans to raise funds and awareness for the Kettle Society. The ‘Caps will also be wrapping gifts at the Bay Downtown on December 19th from 1:30-5:00pm in support of the Canadian Mental Health Association. Whitecaps FC would like to wish everyone a happy and safe holiday season!


Whitecaps and Spike raising money for the Kettle Society.

How are you and your company giving this holiday season?

Happy Holidays from everyone at Smart Savvy!